Develops and implements the servicewide strategy to communicate the IRS corporate vision, mission and goals.

Manages strategic communications plans in support of servicewide strategies and Commissioner-level initiatives.

Develops servicewide strategies, messages, products and measurement systems.

Develops servicewide standards and guidelines.

Coordinates strategies, messages and products with the operating and functional divisions.

Supports communication needs of business unit executives and key agency projects.

Researches, identifies and disseminates the best internal communications practices throughout the IRS.

Develops and coordinates a servicewide content strategy for IRS corporate social media channels.

Defines overall standards and policy for official social media channels.

Provides administrative oversight for all IRS corporate social media channels, including privacy assessments, terms of service agreements and metrics.

Partners with channel managers across the Service to ensure consistent content timing and branding.

Oversees the efforts of the Social Media Working Group in the development of new channels and policies.

Participates in the Customer Early Warning System (CEWS) to identify and elevate Service issues discovered through social media channels.

Plans, develops and implements overall communications strategies in support of the key agency initiatives

Develops and coordinates the clearance and issuance of various key agency initiatives and programs communication products, including news releases, fact sheets, tax tips, numerous IRS.gov web pages and web texts, and outreach presentation materials.

Develops and implements overall media strategy in support of the IRS Commissioner, the Deputy Commissioners, and all operating and functional divisions.

Serves as the IRS single point of contact for all national and local media.

Coordinates all strategies with operating and functional divisions, and provides guidance as necessary.

Handles media requests by directly interacting with national and local media and coordinating responses with operating and functional divisions or senior executives.

Develops and implements a servicewide broadcasting strategy to communicate the corporate vision, mission and goals.

Supports Operating and Functional Division executives in developing and implementing strategies to communicate servicewide messages and employee information.

Provides technical support to the operating and functional divisions in the design, development and delivery of information and training for employees and taxpayers.

Provides broadcast and video communications technical expertise to support external and internal communications strategies and messages.

Develops servicewide broadcast communications standards and guidelines.

Researches, identifies, and adopts best broadcast communications practices and technology.

Manages the servicewide Video Editorial Board approval process to ensure efficient and effective use of video.

Oversees the IRS intranet to include developing standards and guidelines

Leads/manages the web content/technology governance board

Determines roles/responsibilities for supporting the web communication process

Establishes service agreements and service providers

Controls the portal page and posting content to the home site

Tracks selected pending tax and non-tax legislation to determine administrative implications for taxpayers and the IRS, and recommends changes to reduce burden.

Works with operating and functional divisions to prepare complexity analyses of proposed tax legislative changes for inclusion in the congressional tax writing committees' bill reports as required under the Internal Revenue Service Restructuring and Reform Act of 1998.

Works with operating and functional divisions to develop agency legislative proposals that enhance tax administration.

Participates in Filing Season Readiness activities to provide updates on legislation that may impact the upcoming filing season.

Manages, coordinates and tracks the actions the IRS takes to implement legislation that impacts the IRS.

Manages, coordinates and tracks the annual submission of federally mandated reports to Congress.

Manages IRS relationships with members of Congress and staff, as well as the committees of jurisdiction.

Coordinates, in conjunction with the operating and functional divisions, the preparation of testimony and briefing materials for congressional hearings. Determines best strategy for witness preparation based on substance of hearing and ongoing dialogue with committee staff.

Manages the responses to questions submitted to the IRS witness after each hearing (Questions for the Record), which includes assigning the questions to the appropriate office, managing clearance and enforcing deadlines. In addition, this Branch posts the responses to the questions on the Legislative Affairs website once they are cleared through Treasury and OMB and returned to the committee.

Researches hearing issues and lines of inquiry, and performs follow-up on transcripts and questions for the record, including coordinating correction and posting materials to the Legislative Affairs website.

Develops outreach efforts to provide congressional offices with information and materials on tax administration issues, including the dissemination of congressionally-mandated reports.

Identifies the need for, and coordinates critical meetings between the Commissioner of IRS, other IRS officials, and members of Congress, for the purpose of addressing key issues and for continued positive relationship management.

Serves as the primary point of contact for congressional phone calls, and is responsible for the timely research and response to congressional offices.

Manages the Congressional Affairs Program, which provides oversight and direction to District Liaisons, field executives and staff in helping to establish relationships with members of Congress and the delegations they serve.

Develops outreach efforts to provide local congressional offices with information and materials on tax administration issues.

Identifies the need for, and coordinates critical meetings with local IRS officials, and members of Congress, for the purpose of addressing key issues and continued positive relationship management.

Serves as the primary point of contact for local congressional staff, and is responsible for the immediate research and response to congressional inquiries.

Develops the strategic direction of the external liaison program, which includes national tax professional, payroll, electronic commerce, volunteer taxpayer assistance and other associations/organizations.

Ensures all current national public liaison relationships with business-oriented stakeholders are maintained and enhanced, and pursues new relationship management initiatives as appropriate.

Maintains an effective communications program to keep stakeholders informed of IRS initiatives, policies, procedures and regulations.

Solicits input and ideas from national stakeholders to identify emerging national issues, makes internal and external customers aware of such issues and tracks follow-up on those issues.

Identifies, recognizes and develops new national level partnering opportunities.

Responds to national stakeholder requests and facilitates resolution of stakeholder issues.

Manages the National Public Liaison site and the Corporate Calendar on the IRS Intranet; manages the Tax Pro page on IRS.gov.

Identifies information sharing opportunities between Service advisory councils such as Electronic Tax Administration Advisory Committee (ETAAC) and the Taxpayer Advocacy Panel (TAP). Actively engages these groups in joint projects.

Participates in Filing Season Readiness Activities and servicewide communications efforts in an effort to improve partnering and enhance tax administration..

Creates opportunities for external stakeholders to share their vision, goals and recommendations on tax policy issues with all members of the senior leadership team.

Creates and produces articles of interest for IRS employee publications and external stakeholder organization newsletters.

Plans, coordinates and manages the activities of the Internal Revenue Service Advisory Council (IRSAC).

Provides liaison avenues for the IRSAC to other advisory and decision making groups, such as the IRS Oversight Board.

Participates in cross-functional and cross-divisional councils, task forces and working groups.

Plans and implements the IRS Nationwide Tax Forum program. The Forums consist of several multi-day events across the nation. The primary focus is directed towards educating all types of tax practitioners.

Coordinates the involvement of the Commissioner of IRS, all IRS operating and functional divisions, other federal agencies, state and local agencies and national stakeholder organizations in the Forums.

Accredits the Forums with the National Association of State Boards of Accountancy (NASBA), the Office of Professional Responsibility (OPR) and other accounting bodies as needed.

Manages Nationwide Tax Forums Online.

Manages the Forums in a fiscally responsible manner.

Provides year-end review and analysis of Forum effectiveness to IRS operating and functional divisions.

Develops and maintains relationships with national tax professional associations, such as the American Institute of CPAs, National Association of Enrolled Agents, American Bar Association Tax Section, Tax Executives Institute, and others.

Plans, coordinates and manages the NPL Monthly Practitioner Meeting in conjunction with the BSRM Branch.

Plans, coordinates and manages the activities of the Electronic Tax Administration Advisory Council (ETAAC).

Provides liaison avenues for the ETAAC to other advisory and decision-making groups, such as the Security Summit.

Provides for information sharing between advisory councils and identifies opportunities for joint projects for all advisory councils that IRS administers. These councils include the Art Advisory Council, ETAAC, the IRS Advisory Council (IRSAC), and the Taxpayer Advocacy Panel (TAP).

Maintains an effective communication program including the weekly e-News for Tax Professionals newsletter, the @IRSTaxPros Twitter feed and direct email to partner groups and advisory council members.

Participates in cross-functional and cross-divisional councils, task forces and working groups.